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Increase Customers
Focus on strategies that add more dimensions to current customer spending Enhance the value of each transaction to maximize revenue from the same customers with strategies that encourage them to buy more and buy more easily. Our Strategy Increase Brand Credibility Our Strategy Build Broad Awareness Our Scope Edit my logbook
Scope
5. Budget Place the budget cards on tactics—using Marketing Fuel to designate working with outside help, and Internal Energy to allocate hours put into by our team. Logbook Intro Section Organization Name Date Updated Objective Group Objective Increase Customers Increase Average Deal Size Increase Frequency Reasoning Add some notes as to why this objective the […]
Tactics
Introduction Objective Strategies Tactics Introduction Objective Strategies Tactics Results 4. Tactics Put it all into practice Here’s where we move from the more abstract to the tangible methods that will reach customers exactly where they are. Watch the video to learn more Step 1 Flip over the Strategy cards to find the Funnel Levels along […]
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Strategies
Introduction Objective Strategies Tactics Introduction Objective Strategies Tactics Results 3. Strategies Refining down to the best opportunities There are several different strategies that can best accomplish your objective unique to your business. And each of those has their own best practices to truly make your marketing strategy your own. Watch the video to learn more […]
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Objective
Introduction Objective Strategies Tactics Introduction Objective Strategies Tactics Results 2. Objective Let’s find a focus that will best increase revenue By getting to this step, you’re confirming that you’d like to increase your revenue. Good choice! There are actually three different ways to do this. Watch the video to learn more Step 1 Deal out […]
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Introduction
Introduction We have liftoff. Watch the orientation video to get started. Welcome astronaut To get started, separate out the card types We’ll work through the Objectives, Strategies, and Tactics separately. Breaking up the deck will keep you focused on each stage as we work through them. >Logbook… This is your Logbook! As you work through […]
To access this page, you must purchase The Marketing Navigator Deck.